- A permanent, full time Marketing Officer role offering £33,348 starting;
- Offering hybrid working and great benefits, working within the Higher Education;
About Our Client
It is an exciting time to join Manchester Metropolitan University; we have recently launched our newly refreshed strategy, The Road to 2030, which clearly expresses our values and our ambition.
Marketing plays a key role in attracting students and supporting the University to deliver outstanding teaching and research. It's a great time to be a part of the team as we shape ways of working to deliver on this.
Job Description
The key responsibilities of the International Marketing Officer will include, but may not be limited to;
- Development and production of international marketing materials, in line with corporate identity and brand guidelines and ensuring high quality;
- Lead on international digital marketing campaigns including SEO, PPC and digital display;
- Planning, design and placement of advertising in line with corporate identity and brand guidelines with a view to advancing the profile of the Institution overseas;
- Management of a marketing budget, taking full ownership on reporting of marketing performance and return on investment;
- Provide support on the management of the website, contributing to web and digital initiatives;
- Support the conversion of international student applications through proactive campaigns, analysis, market research and CRM activity
- Monitor trends and contribute to the deliver of market intelligence through statistical marketing and recruitment reports;
- Undertake general clerical and administrative duties, including coordination of events and webinars;
- Plan and deliver designated projects to support the wider activity of the International Office and faculty to achieve targets across all overseas markets.
The Successful Applicant
The successful candidate must possess the following skill set, in order to be considered;
- 2-3 years demonstrable experience in Marketing;
- Experience in Higher Education or International marketing will be highly advantageous;
- Ability to communicate effectively on marketing issues with stakeholders of all levels;
- The ability to write and edit high quality copy, with meticulous attention to detail;
- Excellent organisational skills and ability to manage multiple projects delivered to deadline;
- Ability to analyse marketing data and provide insight.
What's on Offer
On offer to the candidate;
- A permanent, full time International Marketing Officer role working within a growing marketing division;
- Offering a starting salary of £33,348.00 up to £37,386 per annum;
- Hybrid working, with two days in the office and the remainder working from home;
- Benefits; Pension an average 22% employer contribution; access to free and confidential counselling and well being support, 25 days annual leave plus bank holidays and extra closure days.
